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50 Fast and Easy Reasons for Shopping Local

Jun 1, 2020 | Business, Customer Relationships, Market News

Shopping Local has taken a major hit from the Coronavirus lockdown of 2020. In fact, it may be argued that more local shops have closed and died than the amount actually deaths from the virus itself. Either way, the Corona Lockdown of 2020 has had its greatest effect...

Online Consumer Pulse Pinterest vs. Facebook: Which Social Sharing Site Wins at Shopping Engagement?

May 20, 2020 | Market News, Marketing

While Pinterest has established itself as the dominant source for visual inspiration in today’s social scape, questions continue to circle about whether the site can actually generate conversions.  As part of its series on Social Image Sharing and Online Shopping,...

Remaking Public Education through the Business Education Network

Apr 9, 2020 | Business, Market News

I couldn’t help but think as I was sitting in a packed conference room at the Business Civic Leadership Center’s (BCLC) national conference last week, that it’s amazing we still have an education problem in this country. BCLC gathered corporate social...

CONSUMER TRUST IN ONLINE, SOCIAL AND MOBILE ADVERTISING GROWS

Jan 29, 2020 | Market News, Marketing

The explosion of social networks and consumer-generated media over the last few years continues to have a significant impact on advertising as consumers’ reliance on word-of-mouth in the decision-making process – either from people they know or online consumers they...

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