Breaking News! What is Social Media- A Paradigm Shift

Sep 24, 2020 | Marketing

Public Domain from pixabay There hasn’t been anything that has changed our lives in the last 30 years more than social media, except for may the Internet or Iphone. This is no small feat. But according to statistics people spend more than 2 hours and 24 minutes...

Types of Advertising Demystified

Sep 23, 2020 | Growth, Marketing

Public Domain from pixabay There many ways to advertise your business nowadays. Advertising has become easier than ever. You just need to know where to look. Well, you’ve come to the right place. Small businesses looking to grow their revenue through advertising...

10 Tips to Master Business Goals

Sep 22, 2020 | Business

Business goals are like air to most businesses. It keeps them focused and on the path. It’s so easy to get distracted in this hyper-competitive go-go world. That’s why it’s even more important to have business goals that keep you from falling off the...

P&L Statement Demystified

Sep 19, 2020 | Business

Public Domain from pixabay Profit Loss Statements have become like the Lebron James of financial statements. As soon as it came into the financial league, it has been crowned King. But the thing is, it may be well deserved. The P&L statement is vital not just for...

10 Map Pricing Tips that Guarantee Success

Sep 17, 2020 | Business

Public Domain from pixabay Some things are better understood with examples and other things are best learned through experience. Not having a MAP policy can sometimes be a hard lesson to learn. Its effects are usually not felt until it may be too late. This is why...

Target Market Demystified

Sep 16, 2020 | Business, Marketing

Public Domain from pixabay   Every business has a market. You just have to find it. Why is finding the target market for a business so important? Its because it allows you to focus all of your energy and resources towards the best possible direction for success. A...

Sales Forecasting Demystified

Sep 15, 2020 | Business

Public Domain from pixabay Sales forecasting is not about foreseeing the future or knowing everything that will happen in your business for any given year. But sales forecasting is about having a plan. As the old saying goes “Failure to prepare, is preparing to...

10 Important Facts About the Right Marketing Mix

Sep 14, 2020 | Business, Marketing

Public Domain from pixabay What makes a business successful? This question has baffled and perplexed many soon to be entrepreneurs for centuries. Some are lucky, things just worked out in the long run. Other entrepreneurs weren’t so lucky, they were never able...

Elevator Pitch Demystified

Sep 12, 2020 | Business, Networking

Public Domain from pixabay “Oh elevator pitch, how I love thee, let me count the ways”… These were Shakespears’s first words written in his first play… Ok maybe not, but it should have been. A great elevator pitch is truly a sight to...

10 Things You Should Know About Situational Analysis

Sep 11, 2020 | Business, Marketing

Public Domain from pixabay A quality situational analysis can really set your business up for success long-term. The basic word that sums up situational analysis is Strategy. A good strategy or a bad strategy can make or break your business. As Bruce Lee said...